ABOUT DANVITAS
ABOUT US
Danvitas er en del af Vitamed AS-virksomheden i Norge, som har været aktiv på området siden 2004. Vitamed AS opererer under Pharmatech AS, en anerkendt norsk virksomhed med over 40 års erfaring i produktion af kosttilskud. Navnet DanVitas har en væsentlig betydning for os, da virksomheden repræsenterer vores nordiske oprindelse, som arbejder med kosttilskudsprodukter.
Virksomheden har stærke skandinaviske rødder med et kæmpe ønske om at producere nordiske kosttilskud til alle. Vores team bruger de seneste videnskabelige og teknologiske gennembrud til at producere vores produkter.
OUR TEAM
Our product manager, nutritionists, chemists, laboratory technicians with many years of experience in the field are part of the team to ensure the necessary standards. All the products are HACCP and FDA approved, which further guarantees our work. We have state-of-the-art comprehensive testing and R&D facilities that establish the products’ quality, standard and innovation. We work closely with the largest suppliers worldwide to maintain standards in our products.
Strategic Alliance
DanVitas is proud to announce our strategic alliance with Pharmatech AS in Norway. This collaboration aims to combine our strengths and resources to create innovative solutions and deliver increased value to our customers.
Shared Vision and Goals
DanVitas and Pharmatech AS share a common vision of promoting growth and innovation in the dietary supplements industry. By working together, we can leverage our complementary expertise and technology to develop new products and services that meet our customers’ needs more efficiently and effectively.
Benefits of the Alliance
- Enhanced Innovation: By combining our technology and know-how, we can accelerate the development of new products and solutions.
- Increased Efficiency: Our collaboration allows us to optimize processes and reduce costs, benefiting our customers through competitive pricing and higher quality.
- Expanded Market Access: With our combined resources and networks, we can reach more markets and offer better support and service to our customers.
This alliance marks a significant step forward for both companies, and we look forward to delivering even greater value to our customers through this strategic partnership.
Executive Marketing Manager
It is with great honor that we introduce Professor Peter Felen as the Executive Marketing Manager for DanVitas. Professor Felen currently serves as the Director of the MBA program at the International Business School for Pharmacists and holds a Master of Science degree. His expertise lies in pharmacy education, with a particular focus on integrating business management and pharmaceutical sciences. His extensive work includes training and mentoring pharmacists in various facets of pharmacy practice, communication, and collaboration within the healthcare sector. He has been instrumental in developing and leading courses that address contemporary challenges in pharmacy through innovative approaches such as digitalization, business innovation, and change management.
With over 35 years of experience in the field, Professor Felen brings unparalleled insight and practical wisdom to Danvitas, aiding the organization in achieving its goals. In his role, he will be responsible for developing and implementing comprehensive marketing strategies, encompassing market research, competitive analysis, and goal setting. His significant contributions are anticipated to drive the company’s growth and market presence by effectively promoting products and services and enhancing the brand image.
SUSTAINABLE DIETARY SUPPLEMENTS
Sustainability is becoming an increasingly prominent driving force for consumers in all kinds of industries, and we see clear growth in the dietary supplement segment. Over the past decades, end consumers have become more and more environmentally conscious. According to surveys, more and more consumers believe that companies should take responsibility and act quickly to take care of the environment. The environment and the global climate are an important issue for all consumers, and they are willing to pay more for an environmentally friendly or more sustainable product.
There is significant development across most packaging companies in various segments, which confirmed their continued commitment to sustainability and environmental issues. There is a clear implication for continuing to thrive into the greener future through all kinds of manufacturers, including the nutritional supplements. There is no doubt that sustainability trends include reducing energy consumption, a transition to cleaner renewable energy systems, and above all sustainable production lines are the future of this market. These actions allow supplement manufacturers to build a more sustainable future. The plastic and using plastic mainly for packaging has been one of the main problems in the dietary supplement industry. Most of the companies in different countries try to avoid single-use plastic bags, bottles or even in some cases completely ban their use. Also, using recyclable plastic and more recycled paper has been a trend in the last few years.
DanVitas is constantly looking to find new and sustainable methods to manufacture the products in collaboration with various partners. For example, we are dedicated and committed to finding the best environmentally friendly or sustainable packaging methods to ensure that it degrades quickly in any environment. Danvitas is in direct collaboration with all partners to monitor the entire process, from choosing sustainable ingredients, manufacturing the products through sustainable processes, and using sustainable or recyclable packaging for our products. We are doing our best to work more in a sustainable direction to have a better impact on our global climate change.
CORE VALUES
Danvitas was founded with a mission to produce dietary supplement products. Our team is ambitious and courageous in our pursuit of what is good and what is new, as Trust, science and technology are at the core of what we do. We continuously review our recyclability, the reduction of the CO2 footprint and our company’s sustainability on all fronts in collaboration with our partners. We make very high demands on the raw materials used in the products, and the production itself takes place under the strictest requirements for hygiene and food safety.
QUALITY
We handle all aspects of documentation to meet applicable regulatory statutes and document corporate accountability to meet the latest regulations within our products. (GMP, HACCP, ISO certificates, FDA)
INNOVATION & TECHNOLOGY
We focus on product research as the most important element to produce our products.
Skills
Danvitas has the necessary industry knowledge and understanding. Over the years, we have worked with many formulations that include vitamins and herbal extracts, nutritional supplements, etc.
TOTOX VALUE
The TOTOX (Total Oxidation) value is a measure that indicates the oxidation state of fats and oils, combining both primary and secondary oxidation products. It helps assess the freshness and quality of oils, including fish oils, which are sensitive to oxidation. A lower TOTOX value suggests minimal oxidation, reflecting the oil’s freshness and desirable characteristics. Generally, a TOTOX value below 26 is acceptable for fish oils, with values under 10 considered very fresh.
QUALITY CERTIFICATES
Danvitas is committed to continuous improvement and compliance to all our standards.
All our products and productions take place in accordance with necessary certifications.
FDA Certificate
HACCP Certificate
GMP Certificate
OUR BUSINESS PARTNERS
You can buy our products through business partners in the market.
